Canterbury has announced the appointment of club legend Steve Price as the Bulldogs' new General Manager of Football.

Price represented the Bulldogs on 222 occasions from 1994-2004, and was apart of two premiership-winning campaigns with the side in 1995 and 2004.

Canterbury Chief Executive Andrew Hill spoke to the club's website about Price's appointment, and was thrilled to add him to the position.

“After spending some time making sure that we found the right person, Steve was the outstanding candidate that came out of our interview process," Hill said.

"Part of our long-term planning here at the Bulldogs is to return to adopting a development club philosophy. With the formation of stronger ties to Country New South Wales and a commitment to our local Junior League and Pathways system, we felt that Steve was the perfect person to bring all these pieces together.

"Steve has great leadership skills and a wealth of experience across both football and business. He also has a unique ability to be able to link our past to our future and he will bring a strong vision around the development of culture and family values at our club.

"Steve also has a great understanding of what a player in the NRL needs in terms of support and has been the Chairman of our Player Wellbeing and Welfare Committee for the past 18 months.

"With the recent appointment of Jack Mesley as Chief Commercial Officer and Stacie Brand as Membership and Fan Engagement Manager, we are continuing our long term plan to recruit and develop the best people, on and off the field.”

6 COMMENTS

  1. This is not directed at Steve Price per se, he is probably a very nice bloke.

    This is yet another example of why the NRL and clubs are badly managed. Appointing footballers to managerial positions. By definition, someone who has spent their formative years playing football are not going to be as well versed in managing a business as a business graduate with 15 years experience and yet we continue to appoint ex footy players to these positions.

    The fact that Price Price represented the Bulldogs on 222 occasions from 1994-2004, and was apart of two premiership-winning campaigns with the side in 1995 and 2004 is NOT a business qualification. It does not enable them to understand the business side of a club (I will concede a little on leadership skills).

    Until we stop putting round pegs in square holes we will continue to have a game that cannot manage iteself.

  2. Rucky, do you know anything Steve Price and what he has done post retirement?? I’d suggest you do some checking…

  3. redv13

    I said at the start that my comments were not about Steve Price but about the practice of hiring ex-footy players. So no, I don’t know what Price has done post footy but I do know what his CV will say about the early part of his career and about how much experience he has had. He “might” be the best man for the job but knowing the quality of business people looking for jobs in the Sydney market, I doubt it. Jobs for the boys ?

  4. I’m hearing what your saying as my club is currently self destructing by the way of putting round pegs through square holes.

    Price is not only a bulldogs legend but is also a very well educated man who is more than qualified to fill that role. Not all footy players are dopes who only get jobs for being “ an old boy “ (again my club is the perfect example of that ).

    Personally I think it’s a great decision by the dogs and Price is the type of character required to lead that club out of the gutter where they lie at the moment.

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